FutureBrand awarded 4 gold, 1 silver and 3 bronze at this year's Transform Awards Asia.
Established in 2009, the Transform Awards has evolved into a celebration of the indispensable talent that exists within the branding sphere. Covering the Middle East and Africa, North America, Asia, Europe, Australia and New Zealand, and the Nordic region, the Transform brand itself is truly global, with no other outlet as committed to providing such comprehensive coverage of the brand environment.
"I am so proud of our work with Mindfront and Mobvista, winning eight awards in total across brand architecture, brand visual creation and brand implementation. It proves not only the success of FutureBrand's approach when integrating and synchronising brand strategy and brand visual creation, but also the success that we strive for when creating brands for our clients."
Sophie Cheng General Manager - FutureBrand China
In light of the social, travel and distancing restrictions due to Covid-19, the awards ceremony was held as a special online event.
FutureBrand's work across Mindfront and Mobvista picked up the following awards:
Mindfront
GOLD ‘Best Implementation of a Brand Development Project Across Multiple Markets’ category
BRONZE ‘Best Naming Strategy’ category
GOLD ‘Best Visual Identity from the Healthcare and Pharmaceuticals Sector’ category
BRONZE ‘Best Use of a Visual Property’ category
Mobvista
GOLD ‘Best Brand Consolidation’ category
GOLD ‘Best Development of a New Brand Within an Existing Brand Portfolio’ category
SILVER ‘Best Brand Evolution’ category
BRONZE ‘Best Visual Identity from the Technology, Media and Telecommunications Sector’
It is very exciting for our creative team to win four golds at Transform Awards Asia. Both of the new brand images for Mindfront and Mobvista not only won the approval and love from the market and the customer, they both distinctively stood out in their respective industry and clearly demonstrate how to create a global-oriented brand design for Chinese brands.
Sam Yang Creative Director - FutureBrand China
We would like to congratulate all of the fantastic people and brands involved in this year's awards, as well as Transform for achieving such a high standard of presentation through their virtual event.